Entrepreneurship is innate to human nature. Human evolution results from entrepreneur initiatives from evolving businesses to intellectual and technological progress. The global economic crises and increasing youth unemployment raised numerous questions regarding the need for self-employment foundation. Some people have stronger entrepreneur spirit than others. That’s unquestionable. But those who decided to start their own business face lots of challenges, which are what moves most of entrepreneurs.

How to fund a startup is the eternal question when starting a business. If you are not fortunate enough to be born into a rich family, you have to follow the crowd either to start a tech business or open a restaurant (two examples of businesses).

Not all startups thrive. That’s a reality that entrepreneurs and investors are aware. According to an article in Forbes, the primary reason of most unsuccessful startups is they simply run out of cash. Other factors that contribute to a collapse include poor customer service, poor management and unclear knowledge of the marketplace. 

You have multiple options at your fingertips. You can easily find advice about funding solutions from veteran startup mentors, or you can seek for mentoring and investment in accelerator programs as Ycombinator and European Pioneers or startups events, such as Wolves Summit. In these events you can meet international investors as capital ventures, who invest institutional money in qualified startups, usually with a proven business model, ready to scale, or business angels interested in supporting qualified startups. On the other hand, startups have media coverage and free promotion. And…lots of work to prove that they are worth for being there.

The best way to capture investors attention and…especially…their money is startups founders understanding how funding works and what investors are thinking and looking. For example, business angels look for companies that can be brought or go public.

Accelerators and Incubators are startups hubs that allow founders to access to small amounts of investment in early phases. Venture capital funds invest larger amounts in later stages in the life of a startup. That means more power over the business, which requires negotiation.

The newest source of funding is crowdfunding as Kickstarter, with mass funding campaigns. Luna is a good example. Smart bed cover startup raised over one million dollars in Indiegogo. However, there are voices against this type of funding.

hook biz can give you a hand. As social network for business and e-procurement platform is the place where you can market your products or services through your networking, share information and interests or find prospects and future business partners. You can act as client (post procurement projects) or supplier (respond with bids) to find what to need to make your business growth, including business opportunities. Connect with hook community and growth your revenues.